20 Top Secret Internet Marketing Conversion Methods!
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letter
2. Your sales letter intro text
3. The graphics you’ve used
Tip 15:
Tie in your offers closely to your ad campaigns. Your prospects enjoy a website that’s going to deliver on their promise of the ad… The more customized you can make the target web page and your visitors overall experience the better the response you’ll get. Keep your messages consistent.
Tip 16:
Use a single column layout for your website. You want to control how people view your website and keep them moving in one direction…moving towards the order buttons and order links at the bottom of the page. Everything on your website must serve one single purpose… to get people to place an order with you. If it doesn’t do anything to help this purpose leave it off your site (no matter how “nice” it might look to you).
