6 Simple Tips For Better Cold Calling

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to the marketing department. Upon analyzing this question, I had to consider what the person checking the messages was thinking when he/she receives a call from someone they do not know, and in most cases do not have time for. I tested this question with colleagues, associates & other decision makers too. I came to the consensus that decision makers will be most likely to delete the message without a second thought, unless they may actually be looking for the exact solution you are providing. Even in this case, I still believe that you should at least have made contact with the decision maker first before leaving your message.  

Now, here is the good part. When you leave a message ensure that it is absolutely…focused and purpose driven. (Do you see a common theme here?) Since decision makers are busy individuals, they will

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