Business Directory Software – Sell Services On the Internet
3. Use proven methods of search engine marketing to drive qualified prospects to your business directory website.
There is little point having a business directory website if your potential customers can not find it!
Here is what you need to do to make local search engines can easily find it:
Optimize your business directory website for search engines. Make sure your primary keywords are strategically included within the content of your business directory website and within its HTML code (specifically in the title tag in the meta tags in the tag header, in the ‘alt’ tags for images, and labels for audio and video). Include many local references in your web copy: as the name of your city, your state or province, your residence address and its local and the name of your neighborhood. This really helps in their efforts of local search.
