Can sales 2.0 help your sales strategy?
agendas and viewed transactions as a series of wins and losses. In Sales 2.0 our focus needs to be on cooperation and sharing as much information as possible, presenting ourselves as experts, and assisting clients in solving problems through open agenda free dialogue.
SALES 2.0 ORGANIZATIONS CELEBRATE DIALOGUE
In Sales 1.0 sales people did all the talking. In Sales 2.0 we need to learn to listen. What’s different from the listening we learned to do in the past is that we need to learn to not only listen with our ears, but to leverage technology to uncover hidden wants and needs. We can do this by utilizing tools like genius to monitor customer interactions within our web sites, on our e-newsletters, and via social media. We then need to use this information to adjust our presentation and potentially even our product offerings to better suit
