Can Your Retail Business Survive the Coming Credit Crunch?
for this non-muggable transaction.
Did you know? if you run debit/bank/ATM cards though your credit card machine you are charged a premium rate for an absolutely risk free transaction. That’s right, there is no risk in an ATM transaction, if the money is in the account, it is transferred instantly, no chance of a charge-back or anything else, no risk at all. Even so, the credit card companies charge you an extra fee on every debit card transaction.
Drat, cut off at the pass again, so I guess we just bend over and touch our toes and take our medicine, I mean we wouldn’t want to be responsible for making the credit card companies sad. Would we? Sound like the perfect solution, right? The customer doesn’t get mugged, doesn’t cost them a cent and the credit card companies get to slam us twice, so they won’t have to be sad. Only we have to take
