Direct Sales Tips: What Do Women Want?
more women join the direct selling wave this year than in any year in its history! How can you play a part in bringing more women to the industry and better yet, your organization? The answer is quite simple… you absolutely must understand what women want.
What do women want? It’s a question that has puzzled men for years and is now being asked by every company offering a product or service since Faith Popcorn, author and trend expert, shared that women control 80% of household spending today. This question is such a hot topic that it even inspired a Hollywood movie script, headed by none other than Mel Gibson, who, despite the antics, never truly discovered the answer to the question.
Ok, Let’s begin by looking at what we do know about women. According to Faith Popcorn…
A woman opens a new business every 60 seconds.
