Do it yourself Television Advertising-7 Tips for New TV Advertisers

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Do it yourself Television Advertising-7 Tips for New TV Advertisers

Copyright (c) 2008 Brian Baumann

Just as you handle your own newspaper advertising, you can use those same concepts to create and handle your own television advertising campaign to attract new customers and increase store traffic. Here are 7 tips to do it yourself television advertising.

Tip #1 Research successful TV advertisers in your business category.

Find out the names of other businesses, just like yours, in other markets who use television advertising. You belong to state and national associations in your business category, correct? Ask your associations for names of businesses who use television advertising. Then, call them up and ask them what has worked and what has not worked for them to increase store traffic. Also, ask all of your vendors for names of businesses in other markets who use TV ads successfully.

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