Experiencing World Class Service Excellence
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Manager
Sewell Village Cadillac (www.sewell.com)
Format of Visit
2 hour tour of two showrooms
Guide: Chip Besio Sales & Marketing Director
Location: Dallas
Context
When Carl Sewell joined his father’s car dealership in 1967 he set out to make it the best in the world.
Thirty years later the company has grown from m turnover to 0m
In four locations Dallas, Fort Worth, San Antonio & New Orleans
Co-wrote book ‘Customer’s for Life’
Business Model
Exponent of life time value
Mission: We will provide the best vehicle sales and service experience for our customers. We will do this in a way that will foster the continuous improvement of our people and our
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