Freight Broker Industry Training Guide
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companies dislike brokers, they need them. Brokers manage such a large portion of the freight that it is necessary for a broker to be used on occasion. Trucking companies have dispatchers and load planners that are responsible for booking freight for the trucks. They will usually call on their own customers first, and use brokered freight as a last resort. From my experience, trucking companies that haul too much brokered freight are already in or going to be in financial trouble. A trucking company needs to have a strong book of business of their own. I find that smaller trucking companies tend to ignore the sales side and rely on brokers. This can quickly spell trouble. If I could recommend one thing to any trucking company it would be to employ a good sales agent!
As for brokers, you have your large corporations that own such a large portion of freight that they
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