Fun Is Where the Money Is…Or, We Are All In the Entertainment Business Now!

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communication – in other words was the interaction memorable?

The power of FUN –

What can you do proactively to make client communications more interesting? Do you ask questions designed to focus on what truly counts – the memory – versus temporary obsessions? (See paragraph 3)

A little creative guidance can go a long way to motivate – to make interesting and fun what is normally be perceived to be a tedious bother. Here is a wonderful, real life illustration of my point. Pause for a moment to take a look at the http://TheFunTheory.com videos.

Branding yourself –

No one can write the script but you – you must be authentic. Take a look at subtle but creative ways for

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