How Your Staff Can Close More Aesthetic Procedures
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also a clue to you the patient has not yet been given enough information or they are teetering. Be prepared. Follow planned-out steps that address their objections. When they ask you questions about procedures:
– Listen to the entire question or comment first so you thoroughly understand what they are saying. Let them talk.
– Acknowledge them by saying, “Sara, I understand what you’re saying”
– Have answers prepared ahead of time
– Relay anecdotal information about your own experiences as well as other patients (without naming names); i.e., “well Sara, I can tell you that I’ve had it done and love my result” and “it’s one of our most popular procedures”
– Answer their concerns with proof such as before/after photos or have them speak
to other patients who have had the same procedures performed. Have them read testimonials from other