Killer Fears People Struggle With Daily
fear. Fear is healthy and normal when put in perspective and managed. It simply would be unnatural not to experience some forms of fear in life and business.
Anyone and everyone who finds themselves involved in some method of selling experience has a fear of rejection or call reluctance, some to a greater degree than others. Unfortunately, many people in sales who have a fear of rejection and take it personally will, over time, develop a defensiveness that negatively impacts their selling career. If unmanaged and they outwardly radiate fear, doubt, uncertainty or defensiveness when calling on prospects or clients, their chances of making a sale diminishes considerably. Customers and prospects want to deal with a self-confident person; and when fear comes through you, it sets up (often unconsciously) an immediate conflict of trust in your customers’ or
