Podcasting; It?s not Just for Ipods Anymore

Published October 4, 2010 | By Bman

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there’s no competition. If your material is not unique than spend time now thinking about fresh angles, hooks and gimmicks to make it stand out in the crowd!

Who is your target market? What age demographic do you most want to reach? Is the show directed towards a particular ethnic group or sex? All of these questions need answers, because all of your content should be aimed at a specific market to ensure penetration.

When the first episode goes to air it needs to make an impact! Tom Green performed stupid gags on people he knew on a local cable TV station – and it exploded all over the world. He didn’t have fancy graphics or advanced equipment, he was himself, and it worked.

There is an evolving ‘Show Format’ which has grown from a standard radio template into

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