Six Questions That Produce Successful Web Advertising
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visitors.
As a company we are good at what we do, we can turn the mundane into the memorable but we can’t do it if clients don’t know or can’t express their own marketing story, or are unwilling to allow their multimedia advisor to develop that story for them.
At the heart of the problem is fear, fear of making a definitive statement, declaring loud and clear what you do, and why anyone should care. It’s no longer good enough to apply technical solutions to marketing problems: you are not going to engage your audience with SEO, XML, CSS, or PHP. You must have a story to tell and you can’t be afraid to tell it as boldly as you can.
Do You Know Who You Are and What You Really Do?
We know who we are and what we do: we deliver our message knowing that some people are just not going to buy into what we have to say,