TELEPHONE SKILLS THAT SELL
I am sure your director will be interested to know how he can profit from a new line of products that we have introduced.”
Do not get into a sales pitch with the operator.
Arouse Interest
When you get through to the decision maker, arouse their interest.
You could say something like, “I know your company will profit from a new detergent that has been introduced in the market.”
Or, “I would like to offer a service that will reduce your carpet cleaning expenses by half at a faster turnaround time of only two hours!”
Arouse interest, and move on to booking a face-to-face appointment.
As a response to the question, “And what is this new product or service?” you could say something like, “Our new duo core computers have a processing ability that is a hundred times better than the current P4s, I can come to your office at a day and time of
