The Mathematics Of Persuasive Communication
Page : 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21ALL
that a text is clear?
If this sounds like a silly question, try to answer it. You will probably do something like this:
Question: What makes this text clear?
Answer: It is easy to understand.
Question: What makes it easy to understand?
Answer: It is simple.
Question: What do you mean by simple?
Answer: It is clear.
You in fact end up going around in a circle. The text is clear because it is easy to understand . . . because it is simple . . . because it is clear.
“Clear”, “easy to understand”, and “simple” are synonyms. Whilst synonyms may have nuances, they do not have content, so you are still left to your own subjective appreciation. But what you think is clear may not be clear to someone else.
This is why we give “clear” an objective definition,
Page : 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21ALL
Pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21
