The Real Estate Sales Script: A Valuable Tool or Ineffective Crutch?
preset dialogue.
Sales scripts suck all the natural flavor and authenticity out of a conversation. While they can create a sense of comfort to agents who are nervous about picking up the phone, the second you go into your speech, you disconnect from the person on the other end of the phone.
For new real estate agents, the best way to learn how to do cold calls is to practice with other agents. Role-playing can significantly reduce fears, and make the process of cold calling more comfortable. It’s also a good idea to record yourself reading your scripts. Once you see how unnatural you actually sound, it’ll be easier to trust in your own abilities, and to just be yourself.
Contact the team at AugustaHomeStore.com for expert advice and gorgeous Augusta real estate inventory. The site is a useful tool for viewing inventory, and also has great information about homes for sale in North Augusta GA.
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