Web Site Marketing: Attracting More Web Site and Ezine Orders
create a classified ads “page” (Pages are permanent and top-level) instead of adding classifieds to a “post” which doesn’t stay permanently on your home page as new posts are made.
4. Create two versions of your ezine so people can choose if they want ads included with it or not. This’ll attract the people who hate ads to subscribe.
This is easy to do whether or not you are running your ezine from your own autoresponder script or from a service. Creating two forms and two lists is the easiest way to accomplish this.
5. Publish your ezine only on your web site. Have people subscribe to a “new issue” e-mail reminder. This could really increase your traffic and sales.
This is how I used to publish my ezine. Since it has how-to videos, audio and multimedia I would never be able to find a way to get it to all of my subscribers safely through email.
