Whats My Line?
example!
On my way out of town I was at the airport a bit early so I stopped at the bar to have a beer. As I ordered my beer, the bartender asked me if I would like to make it a “large” for only a dollar more. For only a buck how could I refuse? I watched every transaction that happened during my stay at that bar, and whether it was making a beer a “large” or making a cocktail a “double” for only a dollar more, EVERY person said YES! Think about the incremental revenue that the business generates simply by asking that question after they get the initial order.
So, what’s the point?
The point is that there is a huge upside in your business if you train everyone on your staff to sell. This begins with your professional salespeople who are charged with selling memberships, outings, private events,
