Whats My Line?
rooms, and any other services your club or resort offers. These people should have written, well rehearsed scripts just like a movie or television show. These scripts should have the one perfect way to do a sales presentation, handle an objection, ask for the sale, and ask for a referral.
This scripting extends to every employee who has contact with members and guests thereby providing an opportunity to up sell. It may be the golf pro suggesting range balls, a new glove, or a special on golf balls. It could be a server in the restaurant suggesting an appetizer, dessert, or special cocktail. It could be the front desk attendant suggesting spa treatments or boat rentals. Or it could be hundreds of other things to achieve a greater spend from your current members and guests.
What if you could improve your closing rate on prospects for your