Yiwu Toys “strategy Games Are Played”: Core Competence
but also facing a severe test. College Entrance Examination papers international toy market in fact has been made in four or five years ago, down –
Of Yiwu toy industry in which the external business environment, there are two distinct phenomena requiring greater attention. These two phenomena are fully promote competition in the market environment, competitive conditions and competition rules changes occurred: first, the rapid development of modern science and technology, especially information technology, the development of trade brought about change in the way; Second, global economic integration, particularly After accession to WTO has brought changes in the macro market environment factors.
Challenges: marketing model With the acceleration of information, e-commerce challenge traditional market business model.
