Yiwu Toys “strategy Games Are Played”: Core Competence
founded in 2002. Inception, the Association on the preliminary set of strategic objectives, dedicated to Yiwu toy industry across the country and the world stand firm in the same industry, and win its rightful place. After long-term research and collaborative exchange and constant exploration and practice, the association was established last year by the end of the “Yiwu toy industry as the main development center of innovation, integration and other resources to promote” the overall strategic planning – to seek and strengthen the core competitiveness to solve the above problems and adapt to new situations.
Of these years, including Yiwu toys, including the development of China’s toy industry status quo, with the overall industry innovation is weak, the lack of independent brands, a lack of response to market conditions, competition begins as a
