100 ways to improve your sales success
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dedicated account manager you can call and speak with a named person who understands your business” This is becoming more persuasive
85. Benefits relate to our emotional buying behaviour. People like to hear words like reassurance, confidence, reassurance and peace of mind. “Because you have a dedicated account manager you can be confident you have someone to talk to if a problem arises”
86. Practise your presentations. Role play with colleagues to make them really professional
87. Every presentation you make to your clients should be different. Every buying decision is unique. By asking questions and listening we can make our presentations totally relevant to the needs of each customer
88. Presenting price. Look and sound confident when presenting your price. Here
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