7 Ways to Stop “selling” & Start Building Relationships
client are a good fit.
3. When you lose a sale, it’s usually at the end of the sales process. Vs When you lose a sale, it’s usually right at the beginning of the sales process.
4. Rejection is a normal part of selling. Vs Sales pressure is the only cause of rejection. Rejection should never happen.
5. Keep chasing every potential client until you get a yes or a no. Vs Never chase a potential client — you’ll only trigger more sales pressure.
6. When a prospect offers objections, challenge and/or counter them. Vs When a potential client offers objections, uncover the truth behind them.
7. If a potential client challenges the value of your product or service, you must defend yourself and explain the value. Vs Never defend yourself or what you have to offer — it only creates more sales
