Be a Sales Superstar on the Phones
bases are covered. This way, you educate your customer, cover your company against potential problems, and give them a little personality to satisfy them psychologically. Relating to the customer is key in getting them to want to listen to you, so weave in your personality, with restraint.
2. Don’t be too friendly or you’ll kill the sale. Chat too much, and you can lose their respect and come off as a motormouth. Think like the customer, what would you think of listening to yourself doing the pitch? Would it make you gag to listen to the presentation of your pitch, or would you want to buy? I have listened to recordings of myself for years, and at first, they made me cringe. Yikes, I sounded overly chit-chatty and enthusiastic! Blech. It’s good to be friendly, but overdoing it will make your customer bored and want to hang up on you. How many times have you
