CHANEL “MAKING OF A COUTURE OUTFIT” FULL VIDEO

Chanel Haute Couture fall winter 2009/2010. “Making of a couture outfit” Every piece of haute couture clothing is the product of hours upon hours of manual labor. Chanel gave us exclusive video footage of its seamstresses turning a Karl Lagerfeld sketch into a finished dress and jacket with a five-figure price tag. The three-part footage shows Madame Jacqueline, the atelier tailleur, working on the toile of the jacket; Madame Cécile, the atelier flou, goes over the toile of the dress to make sure it’s perfect. And then each sequin is painstakingly sewn on by hand at the Maison Lesage. Every inch of piping and each seam is hand-pinned. Watch the entire process in the video.