Change Your Telemarketing Scripts Into Questions That Sell
discovered that the rest haven’t? Do they simply get the good phone numbers? Maybe they stay later than everyone else to beat their goals?
They haven’t done any such thing; they have simply discovered that you aren’t going to “sell” anyone on the phone. These top performers understand that you can’t sell someone something they don’t want. Endless pitches, statistics, and features will just bore a prospect and leave you hearing the dial tone. When you want to crush the competition and be the envy (or enemy) of the rest of the sales staff I invite you to change your conversations from sales scripts that pitch to sales scripts that ask interest piquing questions.
These rules apply whether you are trying to sell a long distance service, copiers, or even software. Stop covering features and benefits and start getting people to reveal what is most
