Common Myths about Cold Calling
different way, then you’ll eliminate the negative triggers that can lose your sale within seconds.
So once again, the best way is to begin with a conversation. Anticipate a dialogue, not a monologue. People will respond much more positively. When you allow a conversation be natural and to “breathe,” they know you’re present and listening. T hat feels good to someone who is having to “fend off” salespeople who are really just talking billboards.
OLD COLD CALLING GURU MYTH # 3 “Focus on closing the sale”
Are you “going in for the kill” with your closing sale technique? If you are, you could end up killing your deal instead.
Old cold calling sales techniques do nothing more than pressure potential clients. They feel like they’re being chased. What do most people do when they feel chased? They run! They naturally want to retreat away
