effectiveness of advertisement

Published September 19, 2010 | By Bman

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Conclusion

In today’s world advertisement play an important role. A smart customer always possesses the basic knowledge about the product before going to a shop due to the advertisement & the effectiveness of the advertisement would lie in the fact if all the expectations of the customers are being fulfilled.

The analysis shows that maximum respondents agree that they are more influenced by an ad in TV rather than newspaper. Now a days viewer give more importance to Brand ambassador/ Celebrity, Punch Line, Picturisation, visual affects,

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Posted in Script Sales | Tagged advertisement, effectiveness