Fret-Free Tele-Selling for the Reluctant Rep

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– and immediately and indignantly declared “I don’t sound like THAT!” ? Well you do, I’m afraid.

Unfortunately, as individuals, we’re worst placed to truly gauge the way we sound – and by extension the impression we give to others. When we’re on the phone, our voice is all the prospect has to go on. The other non-verbal signals on which we depend for communication are of no value. That’s why some beginning tele-sellers record their conversations for later review.

By all means try it. But the usual protocols should see you through. And most are matters of common sense.

You should never appear arrogant – even though you know your product’s the best thing since the cat’s eye. But don’t be overly timid either. Instead, remind yourself: We’re two business people, working together to resolve a problem. Obviously the deal is ultimately mine.

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