Fret-Free Tele-Selling for the Reluctant Rep

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agree on: A quiet workplace, with no interruptions. No background noise; no dogs barking, no sirens wailing, no workmen digging up the road, no lawns being mown…

Make sure the light, temperature and layout’s to your liking. And everything you need is to hand. Oh, and arrange to divert inbound calls to voice mail or a colleague (call waiting has annoying tendency to bleep, interrupting your train of thought).

TAKING THE EASY WAY OUT

If you’re too busy doing, to spend time selling (what a nice problem to have) you’ll need to draft in support for your tele-selling function. This is not a soft option.

Using an agency can be expensive and ineffective. And a full time resource – a member of staff, dedicated to the task – requires months of handholding. (I’ve worked with tele-sellers for up to six months before realising they

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