Launch, demo of Microsoft Windows Live Essentials 2011

Kerim Ozbakirci, Microsoft MEA online business group lead unveils Windows Live Essentials 2011, showing how it works, new features in Hotmail, Windows Messenger, some of the new technologies in the photo and video editing applications – and how all of this integrates with Facebook, YouTube, Excel, Word, Office 2010, and almost anything else out there. Even Flickr. And this is from the press release: Microsoft’s aggressive push into the consumer market has been given a further boost with the official launch of Windows Live Essentials 2011 — a free suite of programs for photos, movies, instant messaging, e‑mail, blogging and family safety. Live Essentials 2011 is the latest chapter in a veritable wave of consumer-facing software from Microsoft, which includes its Windows 7 operating system, the Office 2010 productivity suite, the Internet Explorer 9 browser, its Bing search engine, the upcoming Windows Phone 7 and Kinect, a gaming system controlled solely by gestures and voice commands. Speaking at the launch in Johannesburg last week, Darren Huston, the global vice-president of Microsoft’s consumer and online business, said today’s marketplace was being shaped by the consumer. “Consumers have assumed control and they want to connect to more of what they love anytime, anywhere, on any device,” said Huston. “At Microsoft, we’re listening closely to understand consumer needs and their expectations for technology that is personal, relevant, and social.” Windows Live …