Master the Art of Appointment Making and Master the Art of Selling

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himself

Be yourself . . . Remember, selling is about building honest relationships and you can’t do that if people never get to know the real you

Smile – sincerely – with your words and your tone. If you don’t smile, the person on the other end of the line will see right through you. If you’re not up to smiling, stay off the phone until you are ready

Be professional, enthusiastic, and straight-forward. Communicate the fact that you are proud of yourself, your company, your products and services

Don’t be afraid to ask for the appointment, but never ever force the issue.

Don’t bother with the so-called alternative close (“What’s better for you, Monday morning or Wednesday afternoon?”). Recognize that this person may have been inundated with that line a dozen times during the

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