Movie Posters Sells Movies
Movie Posters Sells Movies
Tom Cruise, Will Smith, Julia Roberts, Russel Crowe – all big names. But do you ever wonder why movie celebrities have fame, power and fortune? Because movies are big business.
Making movies and selling them is business. As a business, movies have to be a hit in the box office. To achieve this, the movie industry has to develop new and innovative ways to sell their products. A million dollar cast does not guarantee a hit but a good promotional campaign can. One of the more popular campaign tools that most movie producers resort to is posters. Like for any other business, poster printing makes sure that the movie is seen and anticipated by the movie-going public.
