Q&A: Business marketing question?

Question by Joe Tommy: Business marketing question?
I am building a business social network site, like Linkedin, but with more features and a focus on creating a more realistic experience. I currently have a script which is completed and works great. I also have a dedicated hosting account for the website. How am I supposed to get the first few people registered and going on my site? I mean, you need people on your site to begin with in order for other people to signup. If there is no one on my site, no one will want to use it. Am I supposed to create fake accounts myself? Do I get family and friends to create accounts? How do social networking sites get their first few users? My company, which buys and sells websites for profit, is planning to eventually sell this site once it becomes established. Please help me.

Best answer:

Answer by Matt V
I’d say get family and friends to sign up. Start with those people you know. Then ask them to forward it on to their friends and family. Eventually it will spread out and more and more people will start to use it. Consider using a PPC service like Google or Facebook ads. I wouldn’t create fake accounts. That is going to add negative publicity to the site if people ever found out about it.

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