Sales Success: All You Need To Know
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Truths.”
So if the truth is so simple, then why is the Pareto Principle, that 80/20 rule, real? That’s the one that says 80% of the people do 20% of the work and take home 20% of the pay, while 20% do and collect 80% of total cash generated. Why is the percentage of successful sales people or entrepreneurs in any industry so small? If the scripts are the same, the market is the same, the objections repeated, the products similar, why are results so lopsided? The answer rests between our ears. Ah, the human mind and its capacity to complicate things. The simplest steps are undermined by ego, fear, habits like self-deprecation or arrogance, impatience or procrastination, greed or lethargy, and a major dose of lack of consistency using success skills.
ASK A BETTER QUESTION: What we really need to know is