Selling Resale Rights E-books!
Headlines
The most important part of your ebook sales letter is the headline. If it doesn’t grab the reader’s attention right away chances are he or she will just click away from your page.
Write more headlines for your ebook sales letter even if you’re happy with the one you have. Different benefits of owning your ebook will appeal to different readers. Make a list of the problems that owning the ebook will solve for your readers and create a headline for each one.
If you have trouble writing headlines search for sites selling similar ebooks and study the headlines used in their sales letters. Another way to learn how to create attention-grabbing headlines is to look closely at the newspaper. Most large newspapers have professional staff that do nothing but create headlines. Study their methods and learn.
Once you have an arsenal
