Telemarketing for Sales Leads Not Sounding Like a Telemarketer

Telemarketing for Sales Leads Not Sounding Like a Telemarketer

Article by Belinda Summers

Telemarketing for Sales Leads by Not Sounding Like a Telemarketer – Business

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If you are still starting out in the art of telemarketing, chances are you have already gone through dozens of rejections. Most call center representatives that cater to telemarketing receive dozens of rejections each day and one of the primary reasons why they keep getting rejections is that they sound like they want to sell something. Selling something is not bad, but if done incorrectly will make your prospects will be very annoyed by the way you deliver your sales pitch.

In order for your telemarketing pitch to be a successful one, try not to sound like a telemarketer. How is this possible? Here are some tips you can try in order to improve on telemarketing your company’s goods effectively.

1. Utilize a good script
A good script is always necessary for any telemarketer. With a good script, you may be able to answer almost, if not all questions and rejections that your sales leads will throw at you. But knowing and memorizing the script is only part of the process. The other part of the process is being able to practice it. Just like an actor practices their roles in movies and TV shows, you can practice your script through a number of ways such as recording your voice and listening to it. Practice the script in front of a mirror, or with a friend or an acquaintance in order to let you know what would be the things that needs improvement on the way you deliver your script. Also, the tone of voice plays a major role when saying your script to your sales leads. If you sound too robotic then your lead will not be interested at all with whatever you are offering them.
2. Overcome major objections
Objections will always be there and right now there is no real way to stop them. Instead, there are techniques to overcome these objections and turn the tables around from a prospect that is not interested to a certified customer.
One way to overcome objections is to start the call by asking your leads Would this be a good time to call?

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