The Myths about Sales
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Mindset way of building a long-term relationship.”
Harold’s Story
Harold Cameron sells printing services for a long-established family-owned printing business in Pennsylvania. He told me, “My challenge is that most companies I call already have a printer they’re very loyal to.”
He said that since working with the Mastery Program, he too has been making fewer calls, but more quality calls. His ratio of being asked to send quotes has improved, too: “Before, out of every 100 calls, I probably would end up actually talking seriously to 20 people, and of those 2 or 3 would ask for quotes.
“Now, out of every 100 calls, I’m talking seriously with 60 to 70 people, and being asked for maybe 10 or 12 quotes.”
The Mindset has also helped Harold to eliminate the old numbers game problem of “burning through leads.”
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