What Questions Are You Asking About Your Customer’s Pain? Sales Scripts That Hit Pain Sell
What Questions Are You Asking About Your Customer’s Pain? Sales Scripts That Hit Pain Sell
People want to change their current state of mind and get into a happier state. Even those people around you who seem to always be “down” really do want to feel better. There is no finer example of this than the box office.
Every week as movies are released millions of people go to the movie theater. Is it for enjoyment? Absolutely! More importantly though for 90+ minutes it is an escape to another place. You can get involved in the story, be nervous for the characters, and be excited when the champion prevails! Movies provide people with an escape from daily life into one that is fun.
Knowing that people flock to the movie theaters in masses to change their state of mind, how are you helping your prospects to “escape”? It would be nice if you could just get them to dive into your story immediately (and buy); however, you often