Why you Should Learn to Love the Logline
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Turns out, there’s a reason things are done the way they’ve been done for decades. (Funny that.)
A compelling logline does several things at the same time, and as a writer, you need to understand these points:
1) IT SAVES THE PRODUCER’S TIME.
And let’s face it, if I spend all my time reading screenplays, I don’t spend much time producing. If I make the decision about what to READ merely by looking at the logline, I can spend the time reading only those projects that fit the parameters of what I’m looking for. If you’ve written an amazing fantasy drama, and I’m really looking for a comedy, I helps us quickly determine we’re not a match on this particular project. (It’s a time-management thing, not a judgment on your writing.)
2) IT DEMONSTRATES THE MARKETING ANGLE.
A perpetual problem
